31 March 2021 Newsletter
European Platform Observatory clearly identifies how OTAs exercise their market dominance
HOTREC notably welcomes the conclusions of the Analytical paper: “Multi-homing: obstacles, opportunities, facilitating factors”. It extensively covers how and why, despite the fact that hotels can ‘multi-home’ on several OTA platforms, the benefits of such multihoming are limited for hotels, exposing the many ways in which OTAs exert their market power over hoteliers, including imposing price parity clauses and only sharing limited data with hotels about guests.