Platform Economy
HOTREC is actively involved in addressing the challenges and opportunities presented by the platform economy. We recognize the transformative impact of digital platforms on the sector and strive to ensure fair treatment and level playing field for all stakeholders. We advocate for policies and regulations that promote transparency, consumer protection, and fair competition among traditional hospitality businesses and platform operators.
HOTREC actively engages with policymakers and stakeholders to shape a regulatory framework that fosters innovation while safeguarding the rights and interests of all participants. Furthermore, HOTREC works towards promoting data protection within the platform economy. We facilitate knowledge and best practice exchange among our members to navigate the complexities of the platform economy and provide guidance on effective strategies for embracing digital platforms, optimizing online distribution channels, and enhancing the digital presence of hospitality businesses.
