MKG report May 2022

MKG report May 2022

Summer is coming and Europe is rejoicing. After many years on a drip, the European hotel industry is finally starting to walk on its own performance records in France (+20% RevPAR), positive figures in Southern Europe, and even countries that were previously lagging behind such as Germany and the Netherlands, are waking up.

Public holidays, a favourable period for trade fairs and professional events, and good weather... In May, nothing was missing for the European hotel industry to post a RevPAR higher than before the crisis with a growth of +7.3% The average price, which was already higher than in 2019 recently, is now €82.4, it is to say +12.5% higher than in May 2019, and the European occupancy rate is now only 3.4 points below its pre-Covid standards.

With the returns of international customers, all ranges performed better than in 2019: the budget range posted +11.2% RevPAR, the top range +7.7%, and the economy and mid-range ranges an increase of 3 to 4. While prices show increases relative to 2019 for all segments, only the budget one managed to surpass its pre-Covid occupation rate.